Liftoff Honored As Gold Stevie® Award Winner In 2019 American Business Awards®
The company was named Fastest-Growing Tech Company of the Year with 60% revenue growth and 45% employee growth year-over-year
Liftoff, the leader in mobile app marketing and retargeting, today was named the winner of a Gold Stevie® Award in the Fastest Growing Tech Company of the Year category for up to 2,500 employees in the 17th Annual American Business Awards®. This is the second consecutive year Liftoff has won Gold in this category, a testament to Liftoff’s impressive continual growth.
This year, the American Business Awards received over 3,800 nominations from organizations of all sizes and in virtually every industry. Among those nominated, Liftoff’s 60% revenue growth earned the company a Gold award, honored for being the fastest growing technology company with less than 2,500 employees.
This impressive growth can be attributed to its outstanding cost-per-action (CPA) business model, unique in an industry that is still run by-and-large on a cost-per-install (CPI) basis. True to its CPA approach, Liftoff believes that marketers should pay only following the completion of meaningful in-app actions, like calling a ride or booking a hotel room. By aligning its success to that of its customers, Liftoff has helped its customer base reduce their cost-per-first-purchase by an average of 50%, and increased app activations by an average of over 100%.
“We’re humbled and honored to be awarded a Gold Stevie two years in a row,” says Liftoff CEO and co-founder Mark Ellis. “The growth of our business is a direct reflection of the trust our customers place in our technology and global team. We’re proud to be part of our customers’ growth.”
The company’s nomination was met with overwhelmingly positive feedback. “This company is growing because it enables its customers to grow,” remarked one judge. “This kind of success breeds success. 60% annual growth – with minimal investment -- shows the team knows what they are doing.”
The American Business Awards are the U.S.A.’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. More than 200 professionals worldwide participated in the judging process to select this year’s Stevie Award winners. Details about The American Business Awards and the list of 2019 Stevie winners are available at www.StevieAwards.com/ABA.
About Liftoff
Liftoff is a performance-based mobile app marketing and retargeting platform which uses post-install user data to run true cost-per-action user acquisition and re-engagement campaigns. Powered by advanced machine learning and lookalike targeting, Liftoff campaigns are optimized to drive actions beyond the install, like booking a hotel, making a reservation, or renewing a subscription. Liftoff’s cost-per-action model helps customers scale and grow by acquiring users that actively spend in revenue-producing events. Headquartered in Palo Alto, CA with offices in New York, London, Singapore, Tokyo, Paris, and Korea, Liftoff works with the leading app publishers and brands around the globe.
About the Stevie Awards
Stevie Awards are conferred in seven programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.
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- liftoff@vscpr.com
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