TRIPP Expands into Augmented Reality With Launch On 5G-Powered Glasses
Nreal mixed reality glasses will be the first of many TRIPP AR experiences available internationally and is exploring other 5G-powered experiences with leading global telcos and OEMs
Los Angeles, Calif. (September 27, 2021) TRIPP, the fastest growing XR wellness and digital psychedelic platform, today announced its continued expansion beyond virtual reality into augmented reality (AR), launching on Nreal’s mixed reality glasses in Japan, Korea, Hong Kong, Germany and Spain. TRIPP was also selected as one of six companies to join T-Mobile’s Wellness Accelerator Program, working directly with technologists and business leaders at T-Mobile to build other 5G-powered experiences that promote wellness and improve quality of life.
TRIPP successfully completed Deutsche Telekom’s Hubraum Mixed Reality Program with Nreal earlier this year and is pioneering an integrated approach to self-care and wellness across VR, mobile and now AR. With VR, TRIPP places users in beautiful immersive environments that they cannot experience in real life, making for a deeper connection to self. Now, with AR, TRIPP is expanding to create experiences that change the way people perceive and interact with their environment, ultimately exploring ways to drive connection to others, in community.
At $19.99 a year and available on Oculus and PlayStation VR, TRIPP VR provides an accessible stress management solution as people transition back to work in the new normal. By expanding TRIPP’s offering to AR platforms internationally, users can experience the benefits of TRIPP on a broader set of device form factors wherever they are -- in the comfort of their homes, on public transit, on the walk to work, or in their office space. Users can access the first of these AR offerings on Nreal mixed reality glasses, which feature psychedelic-inspired visuals that open up via portals, as well as targeted sound frequencies, breathing exercises, and mini-games eliciting greater present-moment awareness -- all layered onto your reality through the glass lens.
“Nreal glasses are the first of many 5G-powered devices that will feature TRIPP. Our service vision is to deliver wellness-enhancing experiences to our customers wherever they are -- from the moment someone rises through receiving a peaceful night’s sleep -- utilizing the most innovative delivery methods available. TRIPP is layering reality in an integrated way across mobile, AR and VR - to better support our members as they ‘life context switch’ throughout the day ,” says Mani Srinivasan, Chief Business Officer of TRIPP. “We are delighted to be collaborating with leading device makers, core tech providers, platforms and telcos to advance our mission.”
“Nreal aims to provide the best AR experiences for every imaginable context, so working with TRIPP -- a true trailblazer in the XR wellness category -- is a natural fit for users looking to nurture their wellbeing through mixed reality,” said Olivia Stockwell Head of Global Brand & Marketing at Nreal.
The news comes just two months after raising $11M in Series A funding and announcing the company’s first acquisition — PsyAssist — to offer accessible digital solutions for mental health. With the launch on Nreal and collaboration with Qualcomm Technologies, Inc. and T-Mobile, TRIPP continues to be a leader in reimagining personal health at home, at the office and beyond through its XR wellness platform.
“Qualcomm Technologies is pleased to have TRIPP as a key collaborator in our efforts to foster growth and innovation within the expanding XR ecosystem,” said Brian Vogelsang, senior director of XR product management, Qualcomm Technologies, Inc. “TRIPP is at the forefront of this new digital health frontier, and together we’re proving the infinite promise of AR paired with 5G truly unlocks a new level of user experiences"
To learn how TRIPP can help support stress management, well-being and mental health, visit TRIPP.com
About TRIPP:
TRIPP is the leading XR wellness and digital psychedelic company developing transformative experiences that improve mental and emotional wellbeing. TRIPP’s leadership team is helmed by CEO, Nanea Reeves, who has extensive video game and software development experience with several successful exits and includes Chief Business Officer, Mani Srinivasan, who has driven substantial growth and revenue generation across platforms to date in key roles at Qualcomm, Comcast, and Disney, CTO Jason Asbahr who specializes in XR platform and video game development and VP of Product, Felipe Lara who joins TRIPP from AppliedVR and has previously held creative/product positions at Disney and Six Degrees Games. TRIPP is headquartered in Los Angeles while operating with a fully distributed remote team.
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