TRIPP Partners With Niantic To Expand Its Global Wellness Community Through AR

Los Angeles, CA (November 9, 2021) TRIPP, the fastest-growing XR wellness platform, today announced its partnership with Niantic to accelerate the creation of a global wellness community through Augmented Reality. The partnership gives TRIPP access to the first set of augmented reality tools from the Niantic Lightship platform, enabling the company to realize its vision of supporting the mental health and wellness of millions of people around the world through AR. The product is set to debut internationally in 2022. 

TRIPP immerses users into awe-inspiring worlds that they cannot experience in real life. These experiences facilitate transformative states, a deeper connection to self, and create a sense of inner peace, helping alleviate feelings of stress and anxiety. Last month, TRIPP expanded from VR and mobile with its first AR application on Nreal’s mixed reality glasses, which is available in Japan, Korea, Hong Kong, Germany and Spain. Leveraging Niantic’s Lightship Augmented Reality Developer Kit, or ARDK, TRIPP will be able to create more “reality layering” AR experiences for its users across the globe.  

“Augmented Reality is an increasingly important part of our cross platform offering at TRIPP, but what’s unique about this partnership with Niantic’s ARDK is the ability to support multiplayer experiences that foster human-to-human interaction within the context of community around our tenets: connectedness and mindfulness,” remarks Jason Asbahr, Chief Technology Officer at TRIPP. “We’re excited to bring research-informed features to every current and soon-to-be AR enthusiast together.”

TRIPP premiered its launch on Niantic’s Lightship Platform at Augmented World Expo (AWE) in Santa Clara on November 9th of 2021. The Lightship Platform encompasses the tools and technology that are the foundation for Niantic’s products, built on years of experience developing and running Niantic’s first game, Ingress, and biggest hit, Pokémon GO, among others. It runs seamlessly on billions of Android and iOS devices around the world and brings together the tools and technologies that power the top three AR features -- Understanding, Mapping, and Sharing. TRIPP joins top brands including Coachella, Lilfull, and Warner Music Group/Rhino Entertainment in being the first to leverage the platform. 

“From the first days of Niantic, our goal has been to create augmented reality experiences that can be enjoyed by millions of people around the world, and the platform which can power them,” said Dan Morris, Director of Lightship Developer Relations at Niantic. “Transforming humanity’s relationship with technology by merging the physical and virtual worlds into a Real World Metaverse will require the ideas and perspectives of as many people as possible. That’s why we’re so excited to partner with TRIPP in making wellness-powered connections to self and others possible through AR.” 

To learn how TRIPP can help support stress management, well-being and mental health, visit TRIPP.com

About TRIPP:

TRIPP is the leading XR wellness and digital psychedelic company developing transformative experiences that improve mental and emotional wellbeing. TRIPP’s leadership team is helmed by CEO, Nanea Reeves, who has extensive video game and software development experience with several successful exits and includes Chief Business Officer, Mani Srinivasan, who has driven substantial growth and revenue generation across platforms to date in key roles at Qualcomm, Comcast, and Disney,  CTO Jason Asbahr who specializes in XR platform and video game development and VP of Product, Felipe Lara who joins TRIPP from AppliedVR and has previously held creative/product positions at Disney and Six Degrees Games. TRIPP is headquartered in Los Angeles while operating with a fully distributed remote team.

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