24H Air France, Karl Hab’s photo book documenting 90 years of elegance

To celebrate 90 years of elegance at Air France, the company has given French photographer Karl Hab carte blanche to highlight its unique history and its spirit of excellence, always at the forefront of eras and trends. 

Karl Hab has produced a book of photos entitled "24H Air France". This new book is the latest addition to his collection of works based on the same editorial approach, inviting the viewer to explore a particular universe through his personal gaze over a 24-hour period. 

Each of Karl Hab’s photographs is an invitation to travel through time. For 24 dreamy hours, the photographer takes us on a journey to find out more about the uniforms that have marked the history of Air France, past and present, captured in legendary or ultra-modern aircraft and settings. 

Designed by Dior, Cristóbal Balenciaga, Carven, Louis Féraud, Nica Ricci and Christian Lacroix, the Air France uniforms chosen by the photographer are displayed to stunning effect in unique settings. 

Karl Hab focuses his lens on the world of aviation that is so dear to his heart, revealing hidden moments and details that tell the story of the airline’s different eras.

The very essence of Air France, combining elegance, cutting-edge technology and innovation, comes to life in every shot. 

This book is a celebration of the French art of travel crafted by Air France since 1933. It reveals its timeless heritage from a resolutely contemporary perspective. It also bears witness to its ambition and vision for the future – to offer the best of France around the world. 

Available exclusively on shopping.airfrance.com from December 2023. 50 euros incl. VAT, 176 pages, printed in France on paper from certified, sustainably managed European forests. Produced by Studio Palatin.e.

A pop-up exhibition in the heart of Paris 

From 19 to 20 December 2023, to celebrate the book’s publication, Air France is organizing a free pop-up exhibition at the Galerie Joseph in Paris. The most beautiful photos from the book are on display in this elegant Parisian setting, alongside the company’s uniforms from the past to the present day.

Galerie Joseph: 7, rue Bailly 75003 Paris. 19 December, from 2.30pm to 6pm, 20 December, from 10am to 6pm. 

About Karl Hab       

Based in Paris, Karl Hab is a renowned photographer and certified aeronautics engineer. An aviation enthusiast, his work frequently takes him around the world, where his passions for design, fashion, street culture and travel are captured through his lens. A genuine globetrotter, Karl Hab has been capturing the world with his unique vision for over 15 years. Instinctively drawn to action, he has developed his "24H" concept for Air France, after producing books on Paris, Los Angeles and Hong Kong using the same editorial approach.

Air France, 90 years of elegance

Created from the merger of Air Orient, Air Union, Société Générale de Transports Aériens, the Compagnie Internationale de Navigation Aérienne and Aéropostale, Air France was officially inaugurated on 7th October 1933. Ever since, the company has continued to create its legend by promoting the French art of travel around the world. Air France today offers its customers close to 1,000 daily flights to 200 destinations with a fleet of more than 240 aircraft.