Snitcher Announces the Launch of the B2B Marketing Blueprint

Tech firm Snitcher launches an innovative new resource, the B2B Marketing Blueprint, which is meticulously designed to propel business growth and work in combination with visitor identification.

Hilversum, Netherlands – WEBWIRE – Thursday, December 7, 2023

At Snitcher, we understand that the heart of effective B2B marketing lies in truly knowing your audience. With our B2B Marketing Blueprint, we’re not just offering tools; we’re providing a roadmap to understand and engage with your customers deeply. It’s about going beyond the surface and tapping into what drives your buyers." –Rohan Hayes, Chief Commercial Officer and Co-Founder at Snitcher

Each component of the collection, including the Buyer Persona Model, Content Strategy and Social Media, to name a few, embodies critical marketing strategies and best practices extracted from leading industry literature transformed into actionable steps.

“At Snitcher, we understand that the heart of effective B2B marketing lies in truly knowing your audience. With our B2B Marketing Blueprint, we’re not just offering tools; we’re providing a roadmap to understand and engage with your customers deeply. It’s about going beyond the surface and tapping into what drives your buyers.” – Rohan Hayes, Chief Commercial Officer and Co-Founder at Snitcher

Introducing the Buyer Persona Module: Deep Understanding

The Buyer Persona module aligns marketing messages with what buyers care about most, addressing their goals, motivations, and pain points. This understanding is vital in positioning products or services as ideal solutions.

As for Content Strategy, the upcoming modules include SEO and Keyword Research, Content Types and Formats, and Distribution and Promotion, each integral to a successful content marketing strategy.

Social Media and Email Marketing: Tailoring Your Approach

Included in the Social Media section are Platform Selection, Content Calendar, Engagement Metrics, and Campaign Strategy while Email Marketing will focus on Building and Segmenting a Quality List, Crafting Compelling Emails, and Measuring Success. “Email marketing isn’t dead; it’s about being smarter and more targeted,” Rohan Hayes remarks.

Lead Generation, Sales Alignment, and Beyond

The Blueprint will also delve into Lead Generation, covering Inbound vs. Outbound strategies and Qualifying and Nurturing Leads. Sales Alignment will focus on Sales and Marketing SLAs, Closed-loop Reporting, and Sales Enablement.

With a focus on customer retention, the modules will cover Customer Success, Upselling and Cross-Selling, and Customer Advocacy.

Analytics will include Tracking Key Metrics, Reporting and Dashboard, and Data-Driven Decisions. Event Marketing and Account-Based Marketing (ABM) modules and a comprehensive guide on the Sales Funnel will also be featured.

Conversion Rate Optimization: Closing the Loop

The Conversion Rate Optimization module aims to turn visitors into customers and includes Landing Page Best Practices, A/B Testing, and enhancing User Experience and Website Navigation.

Get Empowered

The B2B Marketing Blueprint is available now, with several modules marked ’Coming Soon’ to ensure continuous innovation and up-to-date strategies. For those eager to get ahead, we invite you to try Snitcher for free and experience the power of strategic B2B marketing.

About Snitcher

Snitcher empowers B2B teams to understand, engage, and convert anonymous website visitors into potential leads using cutting-edge identification technology, real-time visitor tracking, and data-driven audience insights.