Looking back: Porsche in 2023

January

One-two victory for Porsche 99X Electric Gen3 at the Formula E season opener

Just like in 2022 the TAG Heuer Porsche Formula E team achieved a brilliant one-two result in Mexico City and made a strong start to the Formula E season. The Porsche customer squad Avalanche Andretti won the opening round of the ABB FIA Formula E World Championship in Mexico City with its driver Jake Dennis. For the TAG Heuer Porsche Formula E Team, the works driver Pascal Wehrlein, the 2022 winner in Mexico, took the flag in second place after a spirited charge through the field. 

February

Performance both on and off the slopes

Porsche and the international sporting goods manufacturer HEAD jointly developed a Ski Collection for the 2023/24 season. The two performance brands are continuing their successful collaboration. The second generation again includes two models of skis as well as skiing clothing and equipment – and picks up on the iconic design of the new 911 Dakar.

March

New Porsche Driver Experience makes its debut in the Cayenne

In March Porsche presents a completely new, innovative architecture for the interior of the new Cayenne: the Porsche Driver Experience. It stands for a fully digital display, versatile individualisation and intuitive operation. In the centre, the focus is on the driver’s axle. The most important controls are grouped around the steering wheel. This creates a new, even more intensive driving experience.

April

More luxury, more performance: Porsche presents the new Cayenne

In April the new Cayenne celebrated its world premiere at Auto Shanghai show. The third generation has fundamentally been overhauled with comprehensive changes to the powertrain, chassis, design and equipment. This has further extended not only on-road and off-road performance, but also luxurious everyday comfort.

Iga Swiatek once again crowns herself as the tennis queen of Stuttgart

Iga Swiatek has successfully defended her Stuttgart title by winning for a second time at the Porsche Tennis Grand Prix. In a repeat of the 2022 year’s final, the Polish world No. 1 beat the Australian Open champion and again confirmed that she is currently the world’s top tennis player.

May

Visionary with oversight and advice: Dr. Wolfgang Porsche turns 80

Not only the Porsche brand, but also Dr. Wolfgang Porsche celebrated in 2023: the Chairman of the Supervisory Board of Porsche AG celebrated his 80th birthday. “The Porsche myth lives and will never perish!” – Dr. Wolfgang Porsche made this legendary promise to the Porsche team in Zuffenhausen in July 2009 and gave them confidence in difficult times.

Porsche 718 Spyder RS becomes the pinnacle of the mid-engined family

Thirty years after the presentation of the Boxster concept car, Porsche is launching the most powerful version yet of the popular mid-engined roadster: the new Porsche 718 Spyder RS. For the first time, the high-revving naturally aspirated engine from the 911 GT3 is being deployed in an open-topped mid-engined sports car.

June

Live show with many dreams celebrating ’75 Years of Porsche Sports Cars’

The birth of the Porsche brand was exactly 75 years ago. On June 8th the sports car manufacturer celebrated its exemplary success story in five acts together with trailblazers and co-travellers from the past decades. Oliver Blume, host and Chairman of the Executive Board of Porsche AG, opened a spectacular live show at Porscheplatz in Zuffenhausen, in the very heart of the brand.

Porsche Mission X: yet another dream takes shape

At Porsche, innovative concept cars have always laid the groundwork for the future. The sports car manufacturer is continuing this tradition with this latest concept study. Mission X is a spectacular reinterpretation of a hypercar, with Le Mans-style doors that open upwards to the front and a high-performance, efficient electric powertrain.

July

Celebrating 30 years of Speed at Goodwood

This year’s Festival of Speed was the 30th anniversary event and coincides with Porsche celebrating the 75th anniversary of the registration of its very first sports car – the 356. Porsche fans and owners enjoyed a whole host of action, with the focus on the challenging 1.16-mile hillclimb running through the centre of the venue. One of the many Porsche models mastering its way up Goodwood’s famous hillclimb was the recently announced 718 Spyder RS, which made its global dynamic debut on the Goodwood hill.

August

The new Porsche 911 S/T: purist special-edition model marks 60th anniversary of the 911

Porsche is celebrating the 60th anniversary of the 911 with a special edition built for maximum driving enjoyment: in a limited run of 1,963 examples, the Porsche 911 S/T offers lightweight design and a purist driving experience. For the first time, the high-revving engine from the 911 GT3 RS delivers its power to the road via a manual gearbox and lightweight clutch.

The TAG Heuer Porsche Formula E Team wraps up its best season to date in London

At the London E-Prix, the TAG Heuer Porsche Formula E Team wrapped up its most successful season to date after 16 races. With the Porsche 99X Electric and its drivers Pascal Wehrlein and António Félix da Costa (POR), the team from Weissach celebrated four victories in the ABB FIA Formula E World Championship.

Back to Tape 3: Porsche celebrates hip-hop anniversary with film documentary

The award-winning Back to Tape series returns for a third instalment: This time music journalist Niko Backspin explores the roots of the world’s biggest youth culture in the place where it all began – the US. Artists including Xzibit, DJ Muggs (Cypress Hill), Tony Touch, Fame (M.O.P.) and Speech (Arrested Development) plus many more share insights into the story behind the world’s biggest youth culture. Porsche and the Backspin magazine pay tribute to 50 years of hip-hop with the film.

September

Porsche pleased with first year after IPO

Porsche AG is looking back on its first year after its much-anticipated IPO on 29 September 2022. “Today, we can say that our IPO has been a huge success. It’s good for our customers, our shareholders and our employees as well,” says Chairman of the Executive Board Oliver Blume. After going public, Porsche established individual partnerships in the field of software, for example with Apple and Mobileye.

Exclusive design, best performance: the new Porsche 911 GT3 R rennsport

Porsche presented a spectacular circuit car for sports car enthusiasts and collectors at Rennsport Reunion 7 held at WeatherTech Raceway Laguna Seca. One of the special features of this unique collector’s item, which is limited to 77 units, is the distinctively designed body. The Porsche 911 GT3 R rennsport combines the powerful appearance of a high-performance competition car with modern design elements.

October

First Frauscher x Porsche eFantom ready to cast off

Sports car manufacturer Porsche and Frauscher Shipyard have presented the first production model of the 850 Fantom Air. The jointly developed electric sports boat with the drive technology of the future all-electric Porsche Macan was ready for initial test drives on Lake Garda.

November

Sajjad Khan appointed as Executive Board Member for Car-IT at Porsche

Sajjad Khan joined the Executive Board team of Porsche AG on November 1st. The 50-year-old will head the newly created Car-IT unit for the sports car manufacturer. The unit is responsible for the topics of connectivity and infotainment.

Elegant, high-quality, unmistakable: Porsche sharpens the look of the Turbo derivatives

For almost 50 years, the Turbo models have enjoyed an exalted position at Porsche. They stand for a distinctively high performance and represent the epitome of every model series. To emphasise their uniqueness, Porsche is once again sharpening their look. The Turbo models are, for one, being given a particularly exclusive version of the modernized crest, which is dominated by the new Turbonite colour tone instead of gold.

More digital, more luxurious, more efficient: the new Panamera

The third generation of the sporting luxury sedan is characterised by a wider range of digital features, a fresh and expressive design and a broader spectrum between dynamic performance and driving comfort.

December

Porsche makes kids’ dreams come true

Together with Make-A-Wish, the sports car manufacturer is making dreams come true for children around the world who have critical illnesses. The first 75 wishes have already been fulfilled. To mark its ‘75 Years of Porsche Sports Cars’ anniversary, Porsche donates 1.8 million euros to Make-A-Wish. In reference to the first Porsche – the Porsche 356, Porsche’s donation will contribute to fulfilling the wishes of 356 children with critical illnesses all around the world.

IMAGE CAPTION:

Porsche Museum, 2023, Porsche AG

Taycan Cross Turismo Models: Electric power consumption* combined (WLTP) 24.8 – 21.3 kWh/100 km, CO₂ emissions* combined (WLTP) 0 g/km, Electric range* combined (WLTP) 415 – 488 km, Electric range* in town (WLTP) 517 – 613 km Cayenne E-Hybrid: Fuel consumption* combined (WLTP) 1.8 – 1.5 l/100 km, CO₂ emissions* combined (WLTP) 42 – 33 g/km, Electric power consumption* combined (WLTP) 30.8 – 28.7 kWh/100 km, Electric range* combined (WLTP) 66 – 74 km, Electric range* in town (WLTP) 77 – 90 km 911 Dakar: Fuel consumption* combined (WLTP) 11.3 l/100 km, CO₂ emissions* combined (WLTP) 256 g/km 911 GT3 RS: Fuel consumption* combined (WLTP) 13.4 l/100 km, CO₂ emissions* combined (WLTP) 305 g/km 718 Spyder RS: Fuel consumption* combined (WLTP) 13.0 l/100 km, CO₂ emissions* combined (WLTP) 294 g/km Macan T: Fuel consumption* combined (WLTP) 10.7 – 10.1 l/100 km, CO₂ emissions* combined (WLTP) 242 – 229 g/km