Deliver Your News to the World

Nautica Announces Olivia Dunne as Ambassador for Women’s Sportswear


WEBWIRE

Nautica, a global lifestyle brand, today announced All-American gymnast, Olivia "Livvy" Dunne as its newest brand ambassador and the new face of its spring campaign for women’s sportswear. With a commitment to inspiring, influencing and impacting the next generation of modern-day navigators, Nautica’s spring collection featuring Livvy on Nautica.comMacys.com and select Macy’s stores nationwide.

Dunne shared her excitement about the partnership, saying, "I am thrilled to be joining the Nautica family. It’s a brand that I have been a fan of since I was a child. Nautica perfectly aligns with my lifestyle because it values confidence, versatility and style"

Dunne is a senior at Louisiana State University, with an impressive gymnastics journey. She made history in 2014 as the youngest athlete in the U.S. to qualify as a Junior International Elite. Making waves as a decorated collegiate athlete, Dunne brings athletic excellence, determination and a massive audience of likeminded individuals to Nautica.

“We’re excited to welcome Livvy Dunne to the Nautica team,” said Stefani Fleurant, Senior Vice President, Marketing – Lifestyle at Authentic Brands Group, owner of Nautica. “Livvy’s dedication to her craft and ability to inspire millions aligns perfectly with Nautica women’s sportswear – a line designed for women who are active, confident and embrace a lifestyle that seamlessly merges fashion with performance.”

In the campaign, Livvy is sporting Nautica’s Spring collection, which features casual, ready-to-wear looks that are perfect for the season. The brand created a minimalistic set that features open skies and stylized gymnastics equipment to merge Nautica’s ethos with Olivia’s. Nautica women’s sportswear is designed by G-III Apparel Group (G-III). G- III licenses Nautica women’s apparel from Authentic Brands Group.

For more details on this campaign, as well as brand updates, follow @nautica on social media.

About Olivia Dunne

Dunne, a senior at Louisiana State University, began her gymnastics training at just three years old. In 2014, Dunne became the youngest athlete in the United States to qualify as a Junior International Elite. By 2017, she earned a spot on the USA National Team and was selected to represent the U.S. at The City of

Jesolo Trophy in Italy, where she and her junior teammates won gold in the All-Around competition. In 2020, Dunne began her collegiate career at LSU on a full athletic scholarship and during her freshman season was named WCGA All-American, WCGA Academic All-American, and First-Year SEC Academic Honor Roll Honoree. Dunne has earned top-10 finishes in the floor and balance beam at multiple P&G Championships and qualified for the 2020 Nastia Liukin Cup. Known for her gymnastics prowess and fun- spirited personality, Dunne is the most-followed college athlete, boasting 12 million followers across Instagram and TikTok.

About Nautica

Drawing from the essence of the water and the currents of the world, Nautica is a global lifestyle brand that creates style that’s iconic, yet modern and innovative in its fit, feel and function. Nautica is one of the most recognized American brands in the world, with over 70 categories including apparel, accessories and a home collection for men, women and children. Nautica is available in nearly 1,300 freestanding stores and shop-in-shops in more than 30 countries worldwide, as well as on nautica.com.

About Authentic Brands Group

Authentic Brands Group (Authentic) is a global brand development, marketing and entertainment platform, which owns a portfolio of more than 50 iconic and world-renowned Lifestyle, Entertainment and Media brands. Headquartered in New York City, with offices around the world, Authentic connects strong brands with best-in-class partners and a global network of operators, distributors and retailers to build long-term value in the marketplace. Its brands generate more than $29 billion in global annual retail sales and have an expansive retail footprint in 150 countries, including 13,300-plus freestanding stores and shop-in-shops and 382,000 points of sale.

Authentic is committed to transforming brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates and activates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media. Authentic’s brand portfolio includes Marilyn Monroe®, Elvis Presley®, Muhammad Ali®, Shaquille O’Neal®, David Beckham®, Dr. J®, Greg Norman®, Neil Lane®, Thalia®, Sports Illustrated®, Reebok®, Brooks Brothers®, Barneys New York®, Judith Leiber®, Ted Baker®, Hunter®, Vince®, Hervé Léger®, Hickey Freeman®, Frye®, Nautica®, Juicy Couture®, Vince Camuto®, Lucky Brand®, Aéropostale®, Forever 21®, Nine West®, Sperry®, Rockport®, Eddie Bauer®, Boardriders®, Quiksilver®, Billabong®, Roxy®, DC Shoes®, RVCA®, Element®, VonZipper®, Honolua®, Spyder®, Volcom®, Shark®, Tretorn®, Prince®, Airwalk®, Izod®, Jones New York®, Van Heusen®, Hart Schaffner Marx®, Arrow® and Thomasville®.

For more information, visit authentic.com.

About G-III Apparel Group, Ltd.

G-III Apparel Group, Ltd. (NasdaqGS: GIII), a global leader in fashion with expertise in design, sourcing and marketing, owns and licenses a portfolio of over 30 preeminent brands. The Company is differentiated across unique brand propositions, product categories and consumer touch points. G-III owns ten iconic brands including, DKNY, Karl Lagerfeld, Donna Karan and Vilebrequin, and licenses over 20 brands, including Calvin Klein, Tommy Hilfiger, Nautica, Halston and National Sports leagues, among others.


( Press Release Image: https://photos.webwire.com/prmedia/6/317952/317952-1.jpg )


WebWireID317952





This news content was configured by WebWire editorial staff. Linking is permitted.

News Release Distribution and Press Release Distribution Services Provided by WebWire.