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PokiesMAN Team Came Back from iGB L!VE Amsterdam 2024, Top Insights and Chips To Share

Review the latest insights and chips on Australian online pokies industry, gathered by the Pokiesman team at iGB L!ve Amsterdam 2024.


Australia – WEBWIRE
Pokiesman team representatives, Amelia Smith and Liam Taylor, took part in the iGB L!ve Conference in Amsterdam and are ready to share the valuable insights on the Australian online pokies industry.
Pokiesman team representatives, Amelia Smith and Liam Taylor, took part in the iGB L!ve Conference in Amsterdam and are ready to share the valuable insights on the Australian online pokies industry.

I was proud to represent PokiesMAN and connect with key partners. We discussed optimizing our platform for Aussies and aligning with global trends. Engaging directly with our partners strengthens our future strategies.

The iGB L!VE Conference, a major global event for the iGaming industry, occurred in Amsterdam, Netherlands (July 16-19, 2024). It brought together industry leaders to discuss trends, share insights, and explore new possibilities. Attendees gained valuable knowledge about emerging technologies, strategies, and developments shaping the future of iGaming. The PokiesMAN team participated in the conference to enhance Australian online pokies players’ overall experience.

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Representing PokiesMAN at iGB L!VE were:

Amelia Smith, 28, from Australia, trends data analyst. At iGB L!VE, Amelia focused on uncovering trends that can improve online pokies in Australia for players.

Liam Taylor, 29, SEO content strategist. At iGB L!VE, Liam explored VR, AR, as well as payment solutions to enhance a platform for Australian users.

Key insights about Australian pokies online industry received at the conference:

At iGB L!VE in Amsterdam 2024, PokiesMAN explored critical developments within the Australian pokies market. From technological advancements to shifting player behavior, these observations provide fresh opportunities for improving gambling platforms. By participating in expert discussions and examining cutting-edge innovations, the team identified valuable strategies to implement for Australian pokies players. Each finding represents a chance to strengthen PokiesMAN’s position in the market.

1. Global expansion of the iGaming market is expected to happen.

At iGB L!VE 2024,discussions focused on expanding iGaming to Tier 2 and 3 markets. Latin America and Asia were highlighted due to growth in digital infrastructure and regulatory improvements. Brazil’s gambling market is set to grow by 15.39% annually, reaching over USD 1.97 billion in 2024. Brazil’s online gambling revenue increased by 200% from 2022 to 2023, with further growth expected as mobile usage rises across the region.

Asia’s mobile gaming market will likely grow by 13% through 2024, driven by smartphone adoption. Slots, including online pokies, account for 79.7% of global online gambling revenue. Australian pokie machines online generated AUD 25 billion in 2023, with growth anticipated as technological innovations enhance player interaction throughout 2024.

“This expansion offers key opportunities to enter new markets, helping us deliver innovative pokies experiences to untapped regions,” - said Liam Taylor, SEO Content Strategist at PokiesMAN.

2. The growth of mobile pokies in the Australian segment is projected to be even higher.

At iGB L!VE, experts discussed the continued rise of mobile online Aussie pokies, which is expected to outpace other platforms in Australia. The mobile gaming market in Australia was valued at AUD 1.69 billion in 2023 and is projected to grow at a 4.69% compound annual growth rate (CAGR) through 2032, reaching approximately AUD 2.55 billion by that time. This focus on mobile traffic reflects broader trends as global mobile gaming dominates, accounting for over 60% of all online gambling activities.

Amelia Smith, Trends Data Analyst at PokiesMAN, remarked, “Meeting the demand for mobile pokies means delivering top-notch, optimized experiences that gamblers expect.

3. Innovative payment solutions to be added to online pokies AU websites.

At iGB L!VE, the focus on emerging payment solutions for Australian pokies websites was evident. Representatives from companies like PGWay and Trustly presented their advancements, introducing systems like PGWay’s all-in-one gateway and Trustly’s Pay N Play 2.0, designed to improve transaction speed and user experience. These solutions align with the growing demand for secure, fast payments on pokies platforms.

Liam Taylor from PokiesMAN noted, “Implementing innovative payment systems helps us offer faster, safer options, meeting evolving expectations.”

4. AI-powered customer support is reaching a new level.

AI-driven customer service was a key topic at iGB L!VE, focusing on improving efficiency and user satisfaction. Australian pokie machines online websites integrate AI-driven tools like chatbots to quickly handle inquiries, resolve issues, and provide 24/7 support. This technology enhances user experiences while cutting operational costs.

“AI is reshaping player support, helping us meet demand faster and more efficiently,” said Amelia Smith.

5. Enhanced pokies player analytics are being implemented into online pokie websites.

iGB L!VE highlighted advanced user analytics as a critical tool for improving online pokies. iGaming providers and operators discussed new tools that track player behavior, preferences, and engagement patterns. These analytics help operators optimize title design and refine marketing strategies based on real-time data. Understanding habits offers valuable insights for improving user experience and increasing retention.

“With better analytics, we can create more engaging releases, tailor experiences, and drive player satisfaction,” said Liam Taylor.

6. Latest regulatory trends outlined strictly.

At iGB L!VE 2024, the focus on regulatory changes in the pokies industry highlighted several key updates in Australia. Victoria is set to introduce significant reforms by mid-2024, including mandatory pre-commitment limits, reduced load-up limits on pokies, and enforced curfews, preventing access between 4 a.m. and 10 a.m.

In New South Wales, additional regulations now require venues with more than 20 pokie machines to employ Responsible Gambling Officers during all operating hours, strengthening the focus on harm minimization and responsible play environments.

Emphasizing this, Amelia Smith stated, “Adapting to evolving regulations ensures we offer secure, responsible pokies experiences while staying compliant.”

7. The next generation of online Australian pokies will be introduced at any minute.

At iGB L!VE, Head of Partnerships at SOFTSWISS Game Aggregator Nikita Keino discussed how VR, AR, and multiplayer pokies will reshape user experiences. The global AR/VR market in gaming is projected to grow by 32% annually, reaching $11.6 billion by 2026.

Multiplayer releases aim to bring a social aspect to gaming, driving further interest. 45% of iGaming players are interested in social gaming features like multiplayer pokies.

SEO Content Strategist at PokiesMAN, Liam Taylor, shared his thoughts on AR/VR:
“VR and AR integration will revolutionize how gamblers engage with best Australian online pokies, offering deeper immersion and social elements.”

The iGB L!VE Conference in Amsterdam marked its final edition, covering crucial insights on global expansion, mobile growth, payments, AI support, and cutting-edge player engagement tools like VR/AR. Next time, this event will take place in London, where industry professionals expect fresh regulatory updates, technological advancements, and emerging market opportunities to drive further iGaming growth.

Pokiesman Team Sharing Impressions

Amelia, Trends Data Analyst:

What did you like the most about iGB L!VE Amsterdam 2024?
“The focus on mobile pokies impressed me the most. Seeing the latest mobile design and optimization innovations gives us a clear roadmap to improve engagement. With mobile gambling dominating the market, these advancements are crucial for staying competitive.”

Liam, SEO Content Strategist:

Have you established new partnerships that are contributing to the growth of the Australian pokies industry?
“We formed partnerships with payment providers, online casinos, plus VR/AR companies, boosting our platform’s capabilities.”

Here is the video related to the conference’s takeaways by Pokiesman: https://youtu.be/wAnMS3fB55s?si=mwMVFpWBkRspPGmy

Pokiesman Official YouTube Channel: https://www.youtube.com/@PokiesMAN

What is the future of the Australian pokies market?

The Australian pokies market is set to expand, with mobile games projected to make up over 60% of total play by 2025. Gamblers are increasingly choosing mobile-friendly platforms, prompting operators to focus on optimizing mobile designs. Experts expect further integration of VR and AR technologies. Blockchain adoption will enhance security, while AI will improve personalized gameplay. In 2023, this industry generated AUD 17 billion, with steady growth forecast through 2025. Multiplayer games, plus investments in mobile, VR, and blockchain technologies, are the future.


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