IHG Hotels & Resorts signs first Vignette Collection in Berlin, Germany

IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies has today announced the signing of Bristol Berlin, Vignette Collection. The hotel is part of Aroundtown’s portfolio which owns over 150 hotels across Europe. IHG’s latest hotel signing will join Vignette Collection’s rapidly expanding family of carefully curated luxury and lifestyle hotels this year.

IHG’s first collection brand has seen rapid expansion since launching in 2021, with its appeal to owners who are seeking to benefit from IHG’s industry-leading enterprise, with ability to retain the hotel’s unique character, style, and name. Over a period of three years alone, the brand has surpassed the halfway point in its decade-long target to attract 100 hotels by 2030.

First opened in 1952, the legendary Bristol Berlin hotel is located on Kurfürstendamm, one of the most famous avenues in the heart of the city. Guests staying at the hotel will be fully immersed in the city’s buzzing centre with its eclectic array of theatres, architectural landmarks and high-end retail offerings within reach.

Bristol Berlin, Vignette Collection will feature 303 rooms, an all-day brasserie, lobby lounge and bar, spa with a swimming pool, as well as 1,500 sqm of meeting and event space.

(Mrs) Willemijn Geels, Vice President, Development, Europe, IHG Hotels & Resorts, said: “With both guests and hotel owners continuing to show strong enthusiasm for IHG’s variety of brands, our strategy in the market now centres on steadily increasing our luxury and lifestyle portfolio. It is great to see evidence of this strategy in play with the prospective first opening of Vignette Collection hotel in Germany.

[i]As one of our priority markets, and recognising the vast potential across all market segments, we’ve made significant investments in Germany to support our owners at every stage of their hotel’s lifecycle. From strengthening our enterprise, including through our IHG One Rewards loyalty programme, enhanced marketing campaigns and growing our teams on the ground, we are confidently cementing our presence in the country.”[/i]

[i]Kamaldeep Manaktala, CEO of Hotels of Aroundtown said: “Through the partnerships with IHG, we are taking the next step in unlocking the full potential of our hotel, which benefits from a prime city centre location. In recent years, we have successfully revitalized the property through extensive room renovations and a refreshed restaurant concept. Now, with the strength of a leading global hotel brand, we are leveraging these improvements to elevate the hotel’s performance to new heights"[/i]

Vignette Collection is IHG’s first collection brand and represents a curation of distinct hotels, demonstrating diversity and discovery. Vignette Collection combines each property’s individual identity with the brand’s promise of ‘A Means For Good’ and Memorable Rituals. The brand offers a compelling way for owners of one-of-a-kind hotels to benefit from IHG’s powerful enterprise offering and global scale. 

Bristol Berlin, Vignette Collection will join a growing portfolio of IHG properties in Germany, with 147* open hotels and a further 75* in development – across seven brands (InterContinental, Hotel Indigo, voco, Crowne Plaza, Holiday Inn Express and Holiday Inn and Garner). Bristol Berlin, Vignette Collection represents the second signing for Vignette Collection in Germany, following Reit im Winkl.

[i]*Numbers as at 31 December 2024 unless otherwise stated[/i]

About IHG® Hotels & Resorts

IHG Hotels & Resorts [LON:IHG, NYSE: IHG (ADRs)] is a global hospitality company, with a purpose to provide True Hospitality for Good.

With a family of 19 hotel brands and IHG One Rewards, one of the world’s largest hotel loyalty programmes with over 145m members, IHG has more than 6,600 open hotels in over 100 countries, and a development pipeline of over 2,200 properties.

• Luxury & Lifestyle: Six Senses, Regent Hotels & Resorts, InterContinental Hotels & Resorts, Vignette Collection, Kimpton Hotels & Restaurants, Hotel Indigo
• Premium: voco hotels, HUALUXE Hotels & Resorts, Crowne Plaza Hotels & Resorts, EVEN Hotels
• Essentials: Holiday Inn Express, Holiday Inn Hotels & Resorts, Garner hotels, avid hotels
• Suites: Atwell Suites, Staybridge Suites, Holiday Inn Club Vacations, Candlewood Suites
• Exclusive Partners: Iberostar Beachfront Resorts

InterContinental Hotels Group PLC is the Group’s holding company and is incorporated and registered in England and Wales. Approximately 385,000 people work across IHG’s hotels and corporate offices globally.

Visit us online for more about our hotels and reservations and IHG One Rewards. To download the new IHG One Rewards app, visit the Apple App or Google Play stores.

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About Vignette Collection

Vignette Collection is IHG’s first collection brand and newest addition to its luxury and lifestyle portfolio. It represents a fast-growing family of unique properties each offering one-of-a-kind stays in destinations to remember. Collectively different and proudly independent, Vignette Collection hotels share the vision to harness travel’s ability to benefit local people and places weaving responsibility, community, and locality together.

In just three years since its launch, the brand has surpassed the halfway point in its initial aim to reach 100 open and pipeline hotels in the first 10 years. Vignette Collection was launched in 2021 offering owners of world-class independent hotels the ability to benefit from IHG’s powerful enterprise offering and global scale whilst retaining their hotel’s unique character, style, and name. Today, there are 20 open hotels across 12 countries globally and a further 35 properties in the pipeline.

For more information, visit www.vignettecollectionhotels.com