LEGO® House Unveils the LEGO® Masters Academy: Get Ready to Master the Brick in an All-New Hands-On Experience

• The LEGO Masters Academy is the most significant addition to LEGO House since its opening in Billund, Denmark, in 2017, and is a close collaboration between the creative team at LEGO House and the LEGO Entertainment Team who work on the iconic LEGO Masters TV series.
• The new experience is designed to inspire LEGO lovers to take their building skills and creativity to new levels – to be enjoyed by LEGO fans of all abilities and ages.

LEGO House, the Home of the Brick, is thrilled to announce the launch of LEGO Masters Academy – an all-new, hands-on experience designed to inspire LEGO fans to take their building skills to the next level through guided sessions. Set to open on 17 September 2025, this exciting addition is the biggest expansion to LEGO House since it first welcomed guests in 2017.

Inspired by the hit TV show LEGO Masters, this immersive experience blends fun, creativity, and skill-building in a way never offered before at LEGO House. Whether guests are just starting their LEGO journey or looking to master advanced techniques, LEGO Masters Academy offers something for every fan.

Step into the LEGO Masters Academy
The LEGO Masters Academy will invite guests into an authentic studio-inspired setting, mirroring the excitement of the LEGO Masters TV show. The space is designed to ignite creativity and collaboration, where visitors can build, learn, and explore through hosted sessions. Across four progressive levels, builders of all ages and abilities will develop skills in creativity, storytelling, technical building, and teamwork. And for the first time ever, guests will be able to take their builds home with them, ensuring a lasting memory of their experience.

A Learning Journey for Every LEGO Fan
The LEGO Masters Academy experience is designed to cater to different skill levels, passions and aspirations, ensuring every guest gets the most out of their visit. Sessions will be hosted by LEGO House Play Agents or even LEGO Master Builders, with challenges tailored to inspire, educate, and entertain.

Located on the ground floor of LEGO House, the sessions will take place in an iconic TV studio reproduction that is inspired by the LEGO Masters TV show, including colourful stairs, giant brick lamps and an amazing backdrop of countless LEGO bricks in all shapes and colours. Catering for all abilities and motives, the sessions will be split across four progressive levels ranging from family fun activities with LEGO bricks to advanced LEGO building techniques.

Level 1: Family Fun – For Families and Casual Builders
Catered towards guests looking for a fun, shared experience with family and friends, these sessions encourage teamwork, creativity, and playful exploration with LEGO bricks. Led by LEGO House Play Agents, families can discover new ways to build together, sparking ideas to continue the fun at home.

Level 2: Foundation Skills – For Structured Learners
Perfect for builders ready to expand their skills, these hands-on sessions go beyond step-by-step instructions, encouraging creative thinking and advanced techniques. Guided by LEGO House Play Agents, participants will explore new ways and essential techniques to approach LEGO building, unlocking skills and perspectives that will add a whole new dimension to the LEGO brick.

Level 3: Advanced Building – For Confident Builders
An advanced deep dive into LEGO creativity, perfect for guests eager to improve and refine their building skills and take on more complex challenges. Focusing on technique development, these sessions encourage LEGO builders to think critically and push their creativity further, leaving with the confidence to build bigger and better than ever before, directly from imagination. Some of these sessions will even be co-hosted by a LEGO Master Builder – a rare opportunity to learn from an expert who designs models for LEGO House and retail sets for a living.

Level 4: Master Level – For Aspiring LEGO Masters
Finally, these sessions are the longest and are perfect for aspiring LEGO masters and product designers who are already familiar with different building techniques, looking to push their skills to the next level. Guests will collaborate with LEGO Master Builders, tackling high-level challenges that test their skills, and learning the advanced techniques used by real LEGO designers and experts.

The LEGO Masters Academy experience is an additional ticketed experience at LEGO House, with pricing based on the session level. Tickets will be available exclusively at LEGOHouse.com starting today, 8 April 2025.

Bringing Learning & Play Together
“We’re eager to fuse the worlds of entertainment and learning together in this new LEGO Masters Academy,” says Kathrine Kirk Muff, Managing Director of LEGO House. “The Academy is a close collaboration between the creative team at LEGO House and the LEGO Entertainment Team who work on the LEGO Masters TV series. As a result, the final experience is something totally unique that stands in a league of its own. Primarily focused on helping LEGO lovers of all ages learn new techniques and honing existing skills, it’s meticulously crafted to inspire the builders of tomorrow to be creative, think differently and build beyond their wildest dreams.”

LEGO House is a must-visit destination for LEGO lovers, and excitingly, guests can now further advance their experience through the LEGO Masters Academy. The new experience is designed to inspire LEGO lovers who aspire to become a master builder, product designer or even a future LEGO Masters contestant.

As part of the LEGO House commitment to continuous innovation, LEGO Masters Academy will keep evolving, introducing new creative challenges and activities over the course of the year.

The LEGO Masters Academy is a fresh and exciting new way for guests to play and learn, and to inspire the builder within. For more information on the LEGO Masters Academy, please visit LEGOHouse.com.

For media inquiries, interviews, or additional information, please contact: media@legohouse.com

• LEGO® Masters Academy is exclusive to LEGO House in Billund, Denmark.
• The Academy focuses on skill-building and technique learning, making it a must-visit for LEGO enthusiasts of all ages, with level 1 and 2 specifically targeted towards children and their families.
• LEGO Masters Academy tickets will be available to purchase on LEGOHouse.com from today, 8 April 2025.
• The Academy will periodically host guest judges, contestants, builders and designers from the LEGO Masters universe throughout the year, providing a unique opportunity for the most passionate fans to meet some of their heroes.

While LEGO Masters Academy is being announced today in April 2025, the experience will only open from 17 September 2025. Additional details will be revealed closer to the opening date.

About LEGO House
LEGO® House, located in Billund, Denmark—the Home of the Brick™—is a bucket-list destination for LEGO fans of all ages. Spanning 12,000m² large and filled with over 25 million LEGO bricks, LEGO House is designed to inspire creativity and exploration, offering immersive experiences where guests can build, play, and discover new ways to engage with LEGO bricks.

From hands-on activities and awe-inspiring models built with millions of bricks to iconic features like towering LEGO waterfalls, giant LEGO built animals and plants, and vibrant interactive zones, every corner of LEGO House is crafted to celebrate the joy of building, inspire imagination, and bring people together through play.