Zipline Named to the 2022 CB Insights Retail Tech 100 — List of Most Innovative Retail Startups

CB Insights today named Zipline, the leading field enablement platform, to its Retail Tech 100 ranking, which showcases the 100 most promising B2B retail tech companies in the world. 

The 2022 Retail Tech 100 cohort highlights startups reimagining the retail experience across 13 categories. This year’s winning companies are working on hyper-personalized shopping, blockchain-powered commerce, autonomous delivery, virtual shopping, and more. Nineteen countries are represented this year, including India, China, Mexico, Singapore, and the Netherlands. 

Zipline launched in 2014 with the goal of making life easier for retail workers by driving efficiency between HQ and stores. Today, Zipline is the leading field enablement and operations platform for more than 70 brands, including Rite-Aid, Sephora, and Gap Inc. Zipline’s centralized platform provides a birds-eye view of a brand’s objectives, ensuring that everyone, from HQ down to the front line, is aligned and feels connected to their brand’s mission. In turn, brands achieve greater business success and fulfill their vision for both customers and employees. In an industry averaging 60% employee churn, Zipline’s customers typically see just 10%, a testament to how well it engages employees. Driven by the platform’s success, Zipline was named one of Inc 5000’s Fastest-Growing Private Companies in 2021.

“By almost any measure, this has been a breakout year for retail tech. We’ve seen skyrocketing funding across the industry, powering companies involved in every aspect of retail from instant grocery delivery to supply chain technology,” said Brian Lee, SVP of CB Insights’ Intelligence Unit. “In 2021 alone, these 100 companies raised $13.1B in funding, an incredibly impressive feat. As the retail landscape evolves, we’re excited to see how the companies on the Retail Tech 100 continue to revolutionize how consumers shop.” 

“As the industry continues to evolve, Zipline is proud to empower some of the world’s most popular retail brands, improving employee communication and store execution across distributed teams,” said Melissa Wong, CEO and Co-Founder of Zipline. “In a time of unforeseen challenges and ever-changing industry standards, Zipline’s technology is purpose-built to lead brands to succeed in the new age of retail in 2022 and beyond.”

Through an evidence-based approach, the CB Insights research team selected the Retail Tech 100 from a pool of more than 7,000 companies, including applicants and nominees. The selection was based on factors including patent activity, business relations, investor profiles, news sentiment analysis, proprietary Mosaic Scores, market potential, competitive landscape, team strength, and tech novelty. The Mosaic Score, based on CB Insights’ algorithm, measures the overall health and growth potential of private companies to help predict a company’s momentum. To find out more about the selection process and this year’s winners, join the CB Insights team for a webinar today at 2 p.m. ET. 

Quick facts on the 2022 Retail Tech 100:

1. Funding trends: In 2021, these 100 private companies raised $13.1B in equity funding across 109 deals, triple the amount they raised in 2020. So far in 2022, they have raised $2.3B across 15 deals (as of 3/8/22).
2. Future market leaders: Nearly two-thirds of the companies on the list are early- or mid-stage companies. There are 20 early-stage companies (seed/angel and Series A) and 43 mid-stage firms (Series B or Series C) in this year’s cohort.
3. Unicorns: 36 of the 100 companies (36%) are valued at or above $1B as of their latest funding rounds.
4. Top investors: Salesforce Ventures is the most active investor in this year’s Retail Tech 100 companies, with investments in 10 companies across 19 deals since 2017. Tiger Global Management and Insight Partners, which have both invested in 9 companies on the list, are tied for second.
5. Global reach: 40% of the 2022 Retail Tech 100 is based outside the US. After the US, the UK and India follow with 6 companies each. Overall, this year’s winners span 19 countries, including Singapore, Australia, China, and the Netherlands.

About CB Insights
At CB Insights, we believe the most complex strategic business questions are best answered with facts. We are a machine intelligence company that synthesizes, analyzes and visualizes millions of documents to give our clients fast, fact-based insights. Serving the majority of the Fortune 100, we give companies the power to make better decisions, take control of their own future, and capitalize on change.

About Zipline
Zipline is the leading provider of execution solutions for brands with field locations. Proven to drive better business agility and employee engagement, brands that use Zipline experience a 130% increase in sales execution and millions of dollars in labor savings annually. The company has a Net Promoter Score of 71, and CB Insights ranked Zipline as one of the 100 most promising B2B retail tech companies in the world. Zipline is Great Place to Work-Certified for its employee engagement, culture, and healthy work-life balance, and was named to the Inc. 5000 list of fastest-growing private companies. Today more than 70 brands like Rite Aid, Sephora, Gap Inc. and AEO Inc. depend on Zipline to align and empower their field teams worldwide. https://getzipline.com.

Contact Information

Maggie Philbin

PR for Zipline

VSC for Zipline

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