LaCie Ships Colorful CD-R Media For LightScribe-Enabled Burners

• Burn silkscreen quality labels with LightScribe
• Five new vivid jewel-toned background colors
• The fun, easy way to color-code media collections
• For use with any LightScribe-enabled burner

PORTLAND, OR (December 2006) – LaCie today announced it is shipping new colorful CD-R LightScribe media in five vibrant colors: red, orange, yellow, blue and green. LaCie LightScribe Color-Background Media is available in a 50-pack, which includes five spindles of 10 discs each (one of each color).

“LaCie is pleased to present fabulous new color CDs for owners of LaCie LightScribe drives. Our customers will be able to reach greater levels of expression and creativity with their LaCie optical drives,” said Alexis Kobassian, LaCie Product Manager. “Colorful LightScribe media are the latest attractive addition to LaCie’s CD and DVD burning product line, which gives our customers an affordable and easy way to archive and create their ever-growing multimedia projects.”

Innovative LightScribe technology enables consumers and businesses to burn silk screen-quality labels onto LightScribe media right in the drive – no printing supplies are required. New color-background CDs have enhanced image contrast compared to previous generation discs. CDs with the LightScribe Media Version 1.2 coating technology are compatible with LaCie LightScribe drives running host software v1.4.62.1 or later.

LaCie offers 16x DVD±RW with LightScribe drives in the classic heat-dissipating d2 design, as well as the clean and stylish design by F.A. Porsche (also available in a lightweight mobile model). Double-layer burning capabilities and USB 2.0 or FireWire interface options, when combined with LightScribe Labeler, make LaCie CD and DVD drives a complete burning solution for any operating system. Or those with another brand burner can download LaCie’s free LightScribe Labeler software for Mac OS® or Linux to use with an existing LightScribe burner.

Availability
LaCie LightScribe Color-Background Media is available immediately online and will be widely available through LaCie’s specialized dealer network later this month at the suggested retail price of $26.99. For more product information, visit www.lacie.com.

About LaCie
LaCie creates external storage solutions and color monitors that help professionals and everyday users easily manage their digital lives. Powerful technology combined with unique designs by the internationally acclaimed Philippe Starck, Neil Poulton, Porsche Design GmbH, Ora-Ïto and Karim Rashid make LaCie the world leader in storage innovation. Established in France in 1989, LaCie is now headquartered in North America, Europe and Asia and listed on the Paris Nouveau Marché (code 5431). For more information, visit www.lacie.com.

About LightScribe
LightScribe Direct Disc Labeling offers consumers and businesses a simple, no-hassle way to burn professional-looking, silkscreen-quality labels on their CDs and DVDs. LightScribe extends the capabilities of optical media, recorders and software through an integrated system of media with special laser-sensitive coating, laser control and imaging drive modifications, and labeling software enhancements. LightScribe uses the same laser that burns data in the disc drive to create precise, iridescent labels. LightScribe technology was developed and patented by HP. A business unit of HP, LightScribe licenses its technology to optical industry leaders in drive and media manufacturing and to hardware, media and software brands. Additional information about LightScribe is available at www.lightscribe.com.

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Contact LaCie
Press Inquiries: Melissa Logan, 503-844-4500, mlogan@lacie.com
Sales Inquiries: Direct Sales, 503-844-4502, sales@lacie.com
Reseller Sales, 503-844-4500, sales@lacie.com

1GB = 1,000,000,000 bytes. Some capacity is used by the operating system for formatting and other functions. Total available media capacity may appear as 5-10% less.

Contact Information

Melissa Logan

PR Specialist USA

LaCie

Contact via E-mail