MXP4 Interactive Music’s New Digital Music Technology Gets 6.5 Million Dollar Boost

PARIS - MXP4 Interactive Music is shaking up the digital music world with its new, interactive digital audio format; music professionals who have used the technology are loudly proclaiming it a success.

Founded in June 2006 by Sylvain Huet, Philippe Ulrich and Gilles Babinet – a trio of technology whiz kids with a passion for music – MXP4 Interactive Music’s new digital audio standard allows artists, professionals and listeners to add an interactive, non-linear dimension to their music.

“This revolutionary technology adds a new interactive dimension to music,” explains Ulrich, co-founder and President, Mxp4. “Listeners will now find in recorded music the same atmospheric harmonics and fluid musical interpretation as they would at a live concert.”

Babinet, co-founder, Mxp4, adds “By reviving tested technology and building a new, secure creative workspace for artists, Mpx4 offers a fresh take on the value-added digital musical technology of the future.”

The investment from Sofinnova Partners and Ventech will enable Mxp4’s three founding partners to consolidate their team and develop their new technology, whilst at the same time expanding into both French and international markets in 2007.

“This first-round investment is critical; it validates Mxp4’s dynamic, valuable, and brand new solution to the problems faced by the world’s digital music industry,” states Huet, co-founder and Managing Director, Mxp4.

“It is rare to see a digital music start-up that isn’t simply a reheated version of popular American websites where users share or download music. Mxp4’s interactive music technology is an innovation with clear international potential,” adds Alain Rodermann, Partner at Sofinnova Partners.

For Eric Huet, General Partner, Ventech, “Mxp4 is one of the most promising start-ups we have seen in recent years; the degree of innovation is unparalleled in a digital music market which is huge. Mxp4 heralds a new era for music fans, for record companies, and for any number of online communities.”

As part of this first-round investment, both Rodermann and Huet are to join Mxp4’s Board of Directors.