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Wolters Kluwer Health Announces Partnership with Bristol-Myers Squibb


WEBWIRE

Bridgewater, NJ - Wolters Kluwer Health, a leading provider of information and business intelligence for students, professionals and institutions in medicine, nursing, allied health, pharmacy and the pharmaceutical industry, announced a new partnership with Bristol-Myers Squibb.

The multi-year contract calls for Wolters Kluwer Health to provide HIPAA-compliant prescription sales data to help Bristol-Myers Squibb measure business efficiency, control costs and determine sales force effectiveness.

“This is not only a big win for Wolters Kluwer Health, but the fact that Bristol-Myers Squibb selected us after undertaking an objective, thorough evaluation against others in the marketplace demonstrates its confidence in our data,” said David Martin, Vice President, Marketing & Business Development, Wolters Kluwer Health. “Adding another major pharma player like Bristol-Myers Squibb solidifies our solutions as a clearly competitive offering in the marketplace.”

The Wolters Kluwer Health Source® data-set captures nearly 80 percent of the prescription transactions in the U.S. It also boasts data from America’s largest retail pharmacy chains including an exclusive agreement with the ArcLight consortium, which adds an incremental 360 million annual prescriptions generated by more than 4,100 retail outlets that are unique to the Wolters Kluwer Health dataset.

The Wolters Kluwer Health healthcare analytics product group pioneered prescriber-level data, and has continued to innovate in the categories of managed markets data and patient longitudinal data.

For more information about Wolters Kluwer Health and its Source® product suite, visit www.wkhealth.com.

About Bristol-Myers Squibb
Bristol-Myers Squibb (New York, NY) is a global biopharmaceutical company whose mission is to extend and enhance human life. For more information visit www.bms.com.

About Wolters Kluwer Health
Wolters Kluwer Health (Conshohocken, PA) is a leading provider of information and business intelligence for students, professionals and institutions in medicine, nursing, allied health, pharmacy and the pharmaceutical industry. Major brands include traditional publishers of medical and drug reference tools and textbooks, such as Lippincott Williams & Wilkins and Facts & Comparisons®; electronic information providers, such as Ovid, UpToDate, Medi-Span® and ProVation Medical; and pharmaceutical information providers Adis International and Source®.

Wolters Kluwer Health is a division of Wolters Kluwer, a leading global information services and publishing company with annual revenues (2007) of €3.4 billion ($4.8 billion), maintains operations in over 33 countries across Europe, North America, and Asia Pacific and employs approximately 19,500 people worldwide. Visit www.wolterskluwer.com for information about our market positions, customers, brands, and organization.



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