Kroger to Host 2010 Investor Conference

CINCINNATI, Ohio,– The Kroger Co. (NYSE: KR) will host an investor conference on September 29, 2010. The following Kroger executives will address investors: David Dillon, Kroger chairman and chief executive officer; Rodney McMullen, president and chief operating officer; Don Becker, executive vice president; Katy Barclay, senior vice president; Mike Schlotman, senior vice president and chief financial officer; and Chris Hjelm, senior vice president and chief information officer. These presentations will be broadcast live online from 8:00 a.m. (ET) to approximately 11:15 a.m. (ET) at
http://www.thekrogerco.com/finance/financialinfo_investorconferencecalls.htm.

Click on “Investor Webcasts” to access these events. The presentations will be available in an archived format for one week following the conference.

Kroger, the nation’s largest traditional grocery retailer, employs more than 334,000 associates who serve customers in 2,468 supermarkets and multi-department stores in 31 states under two dozen local banner names including Kroger, City Market, Dillons, Jay C, Food 4 Less, Fred Meyer, Fry’s, King Soopers, QFC, Ralphs and Smith’s. The Company also operates 784 convenience stores, 372 fine jewelry stores, 932 supermarket fuel centers and 40 food processing plants in the U.S. Kroger, headquartered in Cincinnati, Ohio, focuses its charitable efforts on supporting hunger relief, health and wellness initiatives, and local organizations in the communities it serves. For more information about Kroger, please visit www.kroger.com