Cypress and Future Electronics Jointly Develop Low-Cost PSoC® 3 Development Board Showcasing New Architecture’s Ease-of-Use and Fast Design Cycle

Designers Can Request Free Onsite PSoC 3 Demonstrations and Half-Day Workshops

SAN JOSE, Calif. - Cypress Semiconductor Corp. (NASDAQ: CY) and Future Electronics introduced a low-cost development board demonstrating the ease-of-use of Cypress’s new PSoC® 3 architecture. The Future Electronics PSoC 3 Development Board shows how developers can leverage the flexible PSoC 3 architecture and the revolutionary PSoC Creator™ Integrated Development Environment (IDE) to streamline designs.

The Future Electronics PSoC 3 Development Board features:
• On-Board Debug/Programmer
• CapSense® Touch Pad Interface
• TriColor - Red/Green/Blue LEDs
• User USB Interface
• Power through USB Ports
• Two Connectors for I/Os and Expansion Boards
• Optional CAN Oscillator.

The two Expansion Board Kit (EBK) connectors on the board enable it to work with a growing ecosystem of solution-based expansion kits that Cypress is developing, including segment LCD, CAN and more. Future will also be developing an expansion board for the new Sharp Pixel in Memory LCD with power consumption 130 times lower than standard LCDs of comparable size. More information on the Future PSoC 3 board is available at www.FutureElectronics.com/cypress. The companies also announced that interested parties can request free onsite introductory demonstrations of the new development board or half-day, hands-on workshops by visiting www.cypress.com/go/FEtraining or by contacting a local Future account manager.

PSoC 3 and PSoC 5 devices extend the world’s only programmable analog and digital embedded design platform, delivering unmatched time-to-market, integration, and flexibility across 8-, 16-, and 32-bit applications. PSoC 3 and PSoC 5 offer high-precision programmable analog including 12- to 20-bit delta-sigma ADCs, digital logic libraries full of dozens of drop-in peripherals, best-in-class power management and rich connectivity resources. The PSoC Creator IDE introduces a unique schematic-based design methodology along with fully tested, pre-packaged analog and digital peripherals easily customizable through user-intuitive wizards and APIs to meet specific design requirements. More information and free downloads of PSoC Creator are available at www.cypress.com/go/psoccreator.

“We’re pleased to offer our customers a low-cost entry point to experience how Cypress’s PSoC platform provides the power and flexibility to develop innovative products and get to market fast" said Frantz Saintellemy, Chief Technical Officer at Future Electronics. “We’re also looking forward to providing hands-on demonstrations through our free, onsite trainings.”

“Future Electronics has created another excellent development tool for PSoC designers around the world,” said Geoff Charubin, vice president of Worldwide Distribution for Cypress. “We are excited to see the response for the new board and training programs from customers who have come to trust Future’s strong technical support.”

The free onsite demonstration introduces the PSoC 3 and PSoC 5 architectures and features, shows applications development using PSoC Creator software and the Future Electronics PSoC 3 Development Board, and includes a short lab. The free half-day workshop gives participants hands-on experience using and developing PSoC 3 applications through the PSoC Creator IDE and the CY8CKIT-001 PSoC Development Kit. Attendees will learn how to easily implement high-performance, low-power 8-bit or 32-bit mixed-signal applications with an architecture integrating powerful and programmable analog and digital resources. Interested parties can request introductory demonstrations or workshops by visiting: www.cypress.com/go/FEtraining.

Availability and Photo
More information on the Future Electronics PSoC 3 Development Board (PSOC3-DEV-BOARD) is available at www.FutureElectronics.com/cypress. High-resolution photos of the board are available at www.cypress.com/go/pr/photo/FEPSoC3board. The Cypress CY8CKIT-001 PSoC Development Kit is priced at US $249 and is available from Future at www.FutureElectronics.com.

About PSoC 3 and PSoC 5
The new PSoC 3 and PSoC 5 architectures include high-precision programmable analog capability (up to 20-bit resolution for an Analog to Digital Converter) and expanded programmable digital resources integrated with powerful, industry-standard MCU cores and ample memory and communications peripherals. The PSoC 3 devices are based on a new, high-performance 8-bit 8051 processor, while the PSoC 5 devices include a powerful 32-bit ARM Cortex™-M3 processor. The new products provide designers with a seamless, programmable design platform, enabling easy migration from 8 to 32 bits. The robust features of these new solutions dramatically expand the applications and markets that PSoC can address, including automotive, portable medical, industrial and many more. More information about PSoC products is available at www.cypress.com/psoc and free online training is at www.cypress.com/psoctraining.

About Future Electronics
Headquartered in Montreal and operating in 41 countries around the world, Future Electronics has earned an impressive reputation for the strength of its commercial and technical competencies through all stages of the design-production cycle, and for developing efficient, comprehensive global supply chain solutions. Future Electronics is globally integrated, with one worldwide IT infrastructure providing real time inventory availability and access, while enabling full integration of operations, sales and marketing worldwide. Offering the highest level of service, the most advanced engineering/design capabilities and technical solutions, and the largest available-to-sell inventory in the world, the company’s mission is always to Delight the Customer. For more information, visit http://www.futureelectronics.com.

About Cypress
Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the flagship PSoC® programmable system-on-chip families and derivatives such as PowerPSoC® solutions for high-voltage and LED lighting applications, CapSense® touch sensing and TrueTouch™ solutions for touchscreens. Cypress is the world leader in USB controllers, including the high-performance West Bridge® solution that enhances connectivity and performance in multimedia handsets. Cypress is also a leader in high-performance memories and programmable timing devices. Cypress serves numerous markets including consumer, mobile handsets, computation, data communications, automotive, industrial and military. Cypress trades on the NASDAQ Global Select Market under the ticker symbol CY. Visit Cypress online at www.cypress.com.

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Cypress, the Cypress logo, PSoC, PowerPSoC, CapSense and West Bridge are registered trademarks and PSoC Creator and TrueTouch are trademarks of Cypress Semiconductor Corp. All other trademarks are property of their owners.